Sep
12
Qualitative Data Defined
Category: General | 
Qualitative data describes information by its quality versus its value. In the case of research, it is of less value to the scientific community or economic community than quantitative data because it is intangible and subjective. However, quantitative data can be approximated from qualitative data whereby a rating system is used to evaluate the information supplied. For example, quantitative data would measure a room’s temperature, but qualitative data would report that room temperature in a verbally descriptive or comparative fashion – warm or warmer than inside. It also can be used in economics to describe many products, services and rates in varied markets, especially with pricing, values, quantity and demand.
